How Japan Inc Stole A March In Myanmar

Japan Inc is charging into Myanmar. The rush began one night last October, when Myanmar’s new president rolled out a map after dinner to show an aging Japanese power broker a prize that could be Tokyo‘s to develop – a swathe of land nearly as big as Macau. Thein Sein, 67, a former general, had been […]

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Rewards Of A National Brand

“Brand Japan” has long benefited from the strength of Japanese companies in industries as diverse as automotives and music, or “J-pop.” The recent situation in China shows how that close association can also hurt businesses when nationalist sentiments go against them. As big businesses — fairly or unfairly — become the short-term targets of populist […]

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